Your Contact Sphere

Just a quick thought from a recent presentation as quoted below: Contact Spheres are businesses or professions that naturally provide a source of referrals for one another. They are in somewhat related but non-competing businesses. Business in a Contact Sphere have a...

Do you think of cattle when you hear about branding?

A new business owner was talking about his business brand recently. He said he thought creating a brand for his company was finding that icon or logo that everyone recognized – like the brand on a livestock. It was to be a symbol that everyone knew stood for his...

Marketing in a world gone social … part II

I just wanted to add a little more food for thought about social media and how to think about using it. People may get to your website and poke around the pages, read a little here, more over there. Spend a little time getting to know the company and what it offers....

Marketing in a world gone social …

Every day we talk to panicky people who want to know how TO DO social media to market for their business. Well, think about this – marketing for your business is still marketing – whether it is the traditional print mailers, newspaper ads or Facebook or Twitter.It is...

Is it Working?

Overall visits are up. 5,331 pageviews with 2.22 pages per visit and about 1.48 minutes average time spent on the site plus 37.45% new visits. 25.13% of all visits came from 46 cities throughout the immediate market.  But is the online marketing...

Choosing a Domain Name

A good domain name is vital to a successful internet brand managment. The .com domain remains foremost in the public mindset. (Nearly 73% of all domain registrations are .com with .net in second place at less than 11%.) If you’re serious about marketing your...