Entrepreneurs and small business owners put in a lot of time and energy; they are literally putting their heart and soul in their business. Sometimes it can get to be too much. For many small businesses, the thought of outsourcing means spending extra money. Although...
There isn’t a week that goes by that we don’t get questions about social media. Is it really beneficial? What works? How do you do it? Social media is one of the marketing strategies that most small business owners know they need to use, but it is a miasma of unknown...
The question pops up now and again. Is it better to hire someone to do the marketing for your business in-house or is it better to outsource to a marketing firm? Generally speaking, unless your business is a large enterprise, it is almost always better to hire a firm....
One thing is for certain: You do NOT have the time it takes to devote to marketing analysis for your business. You are busy getting clients, getting jobs done or products made, and getting everything ready to do it again tomorrow.Marketing is not something that you...
The purpose of marketing for your business, and every business, is to get more customers. Although that might be the primary purpose, there are thousands of ways to do it! Marketing is as personal to a business as the business is personal to the owner. How a business...
