Email marketing is essential for all businesses, from small to large. It’s affordable, easy to implement, extremely flexible to use, and highly profitable. You can use it to provide information, for example, about a new product line, an exciting offer, or a...
New and seasoned business owners need to be savvy in their marketing. Of course, that means marketing through the Internet. More and more people are relying on the Internet for their research and entertainment needs; so, learning how to effectively advertise your...
How do you enhance your email marketing strategy for the B2B world? Communication through email is now more powerful than ever, and it’s time you take advantage. This digital marketing tool builds brands and drives sales. As a successful business, you already know...
In the customer service world, you may have heard the terminology of customer lifetime value. You may wonder what is customer lifetime value? Customer lifetime value is the total amount of money you can expect to make from a new customer over time. It might take a...
The importance of having a website in this digital age is paramount to a company’s development and success. Most businesses have an online presence already, taking the necessary steps to grow and remain competitive. Your company’s survival depends on your...